The evolution of the spirit

It all began with a vision. 

Over 25 years ago, our founder Craig embarked on a journey to China. A journey that would spark an enchantment for its people, culture and traditions. China’s centuries-old spirit, Baijiu, was at the very heart of this experience. It ignited a passion that would later inspire new experiences for others around the world.

Baijiu’s profound influence led Craig to Chris and Phil back in the UK. Together they forged a single ambition – to evolve the spirit for a new drinker and the modern world. Joined by Craig’s oldest friends from China, Bobby, Les, Paul and Rob united in their vision to evoke Baijiu’s heritage in an innovative way.

And so The Baijiu Society was born.

Skillfully blending Baijiu for a taste experience like never before, the Society began by creating Baijiu Beer. Its beautiful complexity and velvet-smooth finish paved the way for two further unique beers and six remarkable infusions. Unbound by place, the range brings the spirit to life in a respectful, yet enigmatic way. Each blend opens up new realms of flavour, new ways to captivate the adventurous drinker.

The Baijiu Society’s thirst for the spirit has since seen no bounds. Together they continue to bring the spirit’s unique character to the world.

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OUR PRODUCTS

VVIP BAIJIU BEER

Our premium imperial stout boasts exceptional rich dark malt flavours balanced with our characteristic velvet-smooth carbonation. A rare treasure, VVIP Baijiu Beer is patiently bottle-aged for up to a decade. Each batch is personalised and exclusively available through the Baijiu Society VVIP Club. Serve at 12 degrees in a deep globe glass and savour every sip of its distinctive quality slowly.

ALC. 9% VOL.

70cl

 

BAIJIU BEER PREMIUM

Harmonising the best of both worlds, our signature beer balances Baijiu’s sweet vanilla tones and fragrant finish with a light, crisp beer and velvet carbonation. Serve in a large wine or brandy globe glass at 12°C and pour with vigour to release the delicate aromas. Each bottle holds a pour for you and a friend.

ALC. 5% VOL.

330ml

THE SPIRIT OF SOCIETY

Infused with a delicate spice blend of star anise, clove, cinnamon and natural orange essential oils, our signature handcrafted blend is hailed as the benchmark for craft Baijiu. Pour neat on the rocks or partner with your favourite quality tonic water in a generously sized glass to unleash its beautiful complexity.

ALC. 38% VOL.

70cl

THE SPIRIT OF LIFE

An invigorating blend of premium floral Baijiu energised with the immortal sweet tones of natural peach.   A celebration of life and longevity, The Spirit of Life is best served over crushed ice in a classic martini glass.

ALC. 38% VOL.

70cl

THE SPIRIT OF LOVE

An enchanting blend of our premium floral Baijiu married with intense natural cherry for a modern classic to cherish sip after sip. Serve on the rocks in a deep tumbler and indulge in its distinctively sweet notes with someone special.

ALC. 38% VOL.

70cl

THE SPIRIT OF PROSPERITY

Elevating Baijiu to new heights of sophistication, natural orange essence emboldens every sip with an opulent finish.Vibrant and luxurious, The Spirit of Prosperity is the perfect toast to success. Serve over crushed ice in a Champagne flute to savour its wealth of flavours.

ALC. 38% VOL.

70cl

THE SPIRIT OF FAMILY

A heartwarming embrace of subtle, natural fresh melon flavours delicately infused with our premium Baijiu for an aromatic finish.  Perfect for celebrations with loved ones, The Spirit of Family is best served on the rocks in a deep tumbler to release its aromas.

ALC. 38% VOL.

70cl

WHERE TO BUY

Please email us at info@baijiusociety.com if you would like to know where to purchase Baijiu Society products.